Finally, Shang Tang Lian is also very accurate in grasping people’s hearts, and can well grasp customers’ psychology and tailor them to suit their production, which is a win-win situation for her and customers.
Together, these are the secrets of the success of Shang Tanglian’s sales.
It’s not easy to be a good salesman, said Shang Tang Lian, who has an understanding of this aspect, attaches great importance to it and has been trained in training.
Shang Tanglian told Liu Zhihai when he handed things over to him, that Liu Zhihai should invite the trainers in the past to be real elites in all industries, including modeling trainers, designers, makeup artists, beauty hairdressers, consumers, psychological researchers, artists, old Chinese medicine practitioners and so on, to learn a lot.
Of course, some of the things that must be learned are based on the different sales products of salespeople. For example, stylists, beauty hairdressers and consumer psychology researchers are all subjects that must be learned, while old Chinese medicine practitioners are mainly those that must be learned by salespeople in cosmetic stores. Of course, it is also possible to sell clothes and want to learn this.
Which one can be dug up is not a child prodigy, and naturally there will be no sense of slack. At first glance, there are so many teachers, and everyone will judge for themselves how to learn and how to learn more. These people all know that it won’t hurt to learn more without pressing down.
This is also the case. Take selling clothes as an example. Just looking at selling clothes, we must first learn to know what brand and material people are wearing, and then we can talk with customers a little bit about what kind of clothes we like and grasp the customer’s psychology, so that customers will listen to the advice of a salesperson even if they don’t want to buy clothes.
At this time, you need to know the modeling skills. Sometimes clothes should be matched with each other, otherwise the whole effect will be different. Since Shang Tang Lotus is going to do high-end business, it will take weeks to consider all these aspects to make people feel worthwhile, right?
Give customers a good clothing base. If customers want to wear it well, they can go to a large high-end store like wanda plaza, where there will be a lack of money
It is necessary to help customers match the clothes base, and they can buy all the whole clothes, and then fix them with a small ornament because of the matching clothes tray hairstyle. If customers like it, they will buy it.
It’s like we go to the store and want to buy a dress, but there are no pants to match it. The salesperson helps you to make it look good, but you wear it alone, but it doesn’t have that effect. This is the tying skill.
In the future, you can also talk to customers about beauty, health care and other things, and you can also recommend a makeup shop next door, so that customers will have a look at it more or less, which will also drive another drug store to buy and sell.
Don’t look as if learning a lot is actually a qualified salesperson. Once a salesperson has the ability to say those things, are you afraid that clothes won’t sell?
There are specialty stores for makeup and clothes, and there are many styles, but umbrellas are different.
Because the rain gear factory is slowly bringing forth the new and there are few changeable patterns, Shang Tang Lotus has no way to set up a specialty store by relying on a single umbrella. It can be tied up in this way. At all times, when designing the design, Shang Tang Lotus will also design the umbrella with an umbrella, which is beautiful and practical. It can be taken out alone or matched with clothes.
Shang Tanglian saw it because these salespeople came to be the elites of the industry. After this period of training, their knowledge in all aspects has advanced by leaps and bounds. Before that, Shang Tang Lian also signed a two-year contract with these salespeople. After all, these people were trained by Shang Tang Lian hard. Naturally, people can’t run away after training, and they can’t let others pick her up if they want.
Shang Tang Lotus is purely a villain before a gentleman, and the production has not yet come out, so everyone doesn’t know how this development prospect is all about high wages. When the merchants in the later stage are really circulated, Shang Tang Lotus is also confident to keep these employees and exclude some from being bought. Otherwise, Shang Tang Lotus is confident that the salespeople trained by herself will become top salespeople in the industry, and adults will compete for it when they go out, but they will find it more promising to stay.
This is the initial stage of Shang Tang Lotus’s excellent conditions, almost all of which are given to salespeople for nothing. The basic salary is high, medium, high and not low. The key is that a certain salary base will be guaranteed in the early stage of the meeting. If it exceeds, you can get more than part. If it is insufficient, the company will make up for it. There is no competition. It is still very peaceful:
Chapter 377 Industry Time
However, after the Shang Tang Lotus Association changes the sales method, it will become a supplementary means of the main salary and the basic salary. There will also be a cruel elimination method for checking the performance standards every once in a while, and the screening personnel will eventually stay among the elites.
Of course, the corresponding will be high welfare and high salary. First of all, if you become a master, don’t say five insurances, one gold, three times the holiday salary on weekends, and never overtime every day. From time to time, you will organize training, business trips, tourism and other activities, such as high temperature subsidies, accommodation subsidies, food supplements and so on.
As far as the industry is concerned, these welfare benefits are simply excellent. Imagine that under such conditions, anyone who wants to jump ship at will is even worse. As they get better and better, they can gradually be promoted to meet all aspects. Who will jump ship because they are afraid that outsiders will want to squeeze in and squeeze in?
However, these are all based on the later stage, and now there is no way to improve Shang Tanglian, which is not a key at all, and it is not yet realized by scale method.
This means that she is still short of people. She still needs a huge team to help her do things, or she will rely on Shang Tang Lian alone. She also has the heart.
But these are also another story. Let’s just say that Shang Tanglian has tested for a while now, and the training of sales staff is still quite satisfactory, because these people have some foundations. Originally, many things have been pointed out to them by no one or they are all ignorant. Now everyone has made great progress by leaps and bounds after unified study, which has given Shang Tang Lian another confidence in the specialty store.
After checking the training of sales staff, Shang Tang Lian confirmed that the advertisement will be officially broadcast on September 1 and decided to start business on September 2.
Speaking of which, it’s also a good thing that Shang Tang Lotus School didn’t report for duty until September 3 rd. There is still military training behind it. Shang Tang Lotus had to set the business on the 2 nd. Otherwise, Shang Tang Lotus Root wouldn’t be able to attend the business ceremony. Although everyone doesn’t need to attend, Shang Tang Lotus still set up a head store, which is the manager. Shang Tanglian will definitely attend the business ceremony in that store then.
Shang Tanglian inquired about the possibility of militarized management in the military training in the back of the school. By then, Shang Tang Lotus will really be in a closed room, and it will be out of reach for the outside things. But Shang Tang Lotus is not worried. Even if the business is good, Fu Huamei and the merchant Cending are working out now. It is during this period that they need to work harder.
After all, it’s good for the two of us to take care of two factories, but now we have to take care of the rain gear factory more, but there’s no way for the stars and Li Qiusheng to follow the military training then. There must be no time to do things, and if it’s militarized, they will be in a closed house, and there’s nothing better than her. When the time comes, they can rely on Fu Huamei to talk to the merchants.
Fortunately, Liu Zhihai collected a few good talents for them during this period. In this respect, Liu Zhihai’s eyes are still very good. The talents collected are not particularly clever, but they are all practical and simple and honest. This is the key point.
Let people rest assured that Shang Tang Lotus is satisfied with Liu Zhihai, and Liu Zhihai is also satisfied with Liu Zhihai. Now I never dare to look down on Shang Tanglian. When dealing with Shang Tanglian during this period, I also saw something coming. Let’s say that Shang Tanglian has never been stingy to find him to spend money on business. Just from Shang Tang Lotus, Liu Zhihai has earned the original salary for one year, while Shang Tang Lotus means the future development, and this situation may continue.
You know, this is Liu Zhihai’s own private business, and all the money he earns is his own.
And look at Shang Tang lotus money posture Liu Zhihai thick estimate in my heart secretly at first glance did not think that Shang Tang Lotus looks like an ordinary girl but can spend millions of millions, which makes Liu Zhihai want to dismiss Shang Tang Lotus.
I soon went to September 1 ST, when I heard that the advertisement was going to be broadcast some time ago at home. The family was in a mood of expectation and excitement, so they sat down on time at seven o’clock to prepare for the advertisement.
Shang Tang Lotus has some words that "the advertising time is around 7: 30".
Businessman Cen first said, "It’s okay. We still have to watch the news. We’re watching advertisements for a while."
"It’s not wrong for us to sit here and wait early in case of advertising or delay," Fu Huamei also said.
Even though Zong Lao and Grandma Yu didn’t say anything, they also acted to support Fu Huamei and the merchant Cen.
Shang Tang Lotus Naineng also sat down with him, and it was also very busy today. Shang Tang Lotus simply asked the merchant Cen and Fu Huamei while sitting down, "Did you all go to the specialty store to have a look today? Did you check it out?"
"Well, I’ve seen it. Nothing can go wrong, especially when the head office says that if we cut the ribbon tomorrow, will other stores not go?" Fu Huamei wanted to think and asked.
Shang Tang lotus light way "no, we are not all arranged in other stores to arrange others to go?"
The merchant Cen also thinks that since there are not so many people at the end, there is no way to say that there are people there. The main thing is to shop together.
In the past few days, Cen, a merchant, also talked with people in the shopping mall, and finally put billboards in their specialty stores in the most conspicuous position in the shopping mall where each store is located. It took half a million months, but there is nothing that can be done to make such places high-end. A little bit of small land is expensive, but the flowers are worth the money and a whole panel of wall advertisements are given.
Businessman Cen said, "Shopping mall advertisements were also put on today, and I saw them well. The whole look was still shocking and beautiful."
Fu Huamei said at this moment, "I think it’s beautiful, too", especially the face figures are even better. Don’t doubt that the face figures are two people, the merchant Cen and Fu Huamei.
Since it’s the two of them, there’s no reason for the shopping mall to advertise without them, so this is still good:
Chapter 37 The purse has shrunk greatly
Talking news broadcast has been broadcast, and Shang Tang Lian and others are not talking. As the merchant Cen said, even if you don’t watch advertisements, you should look at the news. It’s a national event, and there is no one present who doesn’t care about it.
The old man didn’t say that it was a habit since childhood, but the merchants Cen and Fu Huamei were cultivated. Shang Tang Lian even knew the benefits of national affairs. At home, newspapers are subscribed to piles and piles of newspapers, whether it is the Economic Times, the Entertainment Weekly or the People’s Daily. Magazines have subscribed to many entertainment magazines and fashion magazines. The only good thing is that the magazines are all published weekly or monthly, and the merchants Cen and Fu Huamei are relieved at this point.
Because Shang Tanglian said those things must be read. Now, when the merchant Cen and Fu Huamei break into two flowers in an hour, they wish they had three heads and six arms.
Don’t look at the couple’s things in the factory now, but they have other things to do besides the things in the factory. For example, Shang Tanglian asked to study the products in his factory, not only to be a few treasures, but also to really study them thoroughly. Then he had to learn to subscribe to newspapers, and he had to take time out to learn what Shang Tanglian said about management knowledge, economics knowledge and so on. He was so busy that the couple couldn’t even remember a harmonious life.
Compared with the current state of Shang Tang Lotus, things are much better. The couple also released Shang Tanglian slowly. Unless they can’t handle it, Shang Tanglian needs to go out. Now the factory is also in peace. No one will harass it for the time being, whether it’s official or secret, it will be a lot less.
Even Shang Tang Lotus has to manage three factories in total, but it is well-off except for this foreign Shang Lian. Of course, well-off does not mean that Shang Tang Lotus is in waves, but Shang Tang Lotus sometimes does other things.
For example, if you put your energy into the stock market again, you will have to talk about the stock market. Shang Tang Lotus now has assets. It is only two or three months’ work in a short summer vacation. Shang Tang Lotus spent tens of millions after buying three factories to spend money. That’s really like spending money. Let the three factories orbit as soon as possible. Shang Tang Lotus is really bloody.
All kinds of production equipment alone have increased by nearly 15 million, of which 3 million are to buy various defense aspects and security measures, etc. In this respect, the number of scattered equipment will be upgraded and upgraded, and there will be no loopholes. Some old and old equipment will be replaced. After the replacement, the three factories will be like iron drums. Only in terms of security, the camera department is the latest high-tech production and it needs to be so expensive.
There are still 13 million yuan, mainly for cosmeceutical factory equipment, which is somewhat different due to production. The equipment of Shang Tang Lotus must be updated accordingly, otherwise the roots will not be produced.
In addition to the cosmeceutical factory, the factory also added two new equipment, the rain gear factory added a new umbrella distribution machine and the latest machinery, and each of them added a high production efficiency.
Then the store paid the rent to Shang Tanglian, who was going to buy it, but now her funds are in short supply. Besides, later Shang Tanglian calculated that it was not cost-effective, so she rented it directly. Besides, Shang Tanglian wanted to buy it and people didn’t want to sell it.
Then decorate the store, dig people up, find someone to train and purchase advertisements, and so on. Shang Tang Lotus spent another 13 million yuan, much more than that, of which advertising and purchase were the bulk.
In this way, there are not many assets left in Shang Tang Lotus, and Shang Tang Lotus has to ensure that its stock market has certain assets for itself to slowly return.
Speaking of it, Shang Tang Lian still has some big hearts. If she had bought that makeup factory at the beginning, there would have been no problem now. As a result, the budgets of all three factories have increased from 15 million to 40 million, not to mention that the budgets behind them have increased a lot.
It took 15 million yuan to update the equipment in the factory, and another 10 million yuan to purchase advertisements and other aspects. There are still wages to be paid to workers during this period, and the time to produce equipment. The only good thing is that Shang Tanglian bought these three factories together, or even more, but it is still about 3.5 million yuan per month. There is nothing in this period.
Among them, Shang Tang Lotus has saved some money for herself. For example, Shang Tang Lotus has made her own design drawings. Of course, Shang Tanglian has a standard sharing method. Shang Tang Lotus seems that this thing is to be yard by yard so as to be clear.
There are advertisements that save a lot of money, and there are some ideas. Unless there are drawings, designs or medicines and cosmetics manufacturers, for example, where can Shang Tang Lotus really haggle over everything? This part saves a lot.
But in this way, Shang Tang Lotus spent about 75 million in just two months, of which 3 million was Shang Tanglian’s emergency, and it has already spent about 72 million.
In the stock market, the original assets of Shang Tang Lotus were about 120 million. The three manufacturers, Shang Lian, had no choice but to withdraw several good stocks. Now, there are several best Shang Lian who are reluctant to withdraw.
The only good thing is that although Shang Tang Lian relaxed her energy and stayed on the safe side of the stock market, Shang Tang Lian still earned about 20 million yuan in the stock market, and the money was not 40 million Wu Bai. Don’t forget that the money was drawn out one after another, and the speed of making money dropped slowly after about 10 million yuan.
Even Shang Tang Lian, a person who is used to the big waves, feels a lot of pain when he sees his assets shrink so much. The main reason is that Shang Tang Lian has no other source of income because of her assets at present. Can this not hurt? It happened that the money had to be drawn out, otherwise, for the three factories, the work would be delayed one day and the track would be delayed, and the loss of fighters would be great.
That’s it. Shang Tang Lotus earned about 20 million in the past two months. That is to say, the total assets of Shang Tang Lotus are now 65 million. It is also because of the reduction of capital and insufficient energy to invest in Shang Tang Lotus that the speed of making money has dropped. Otherwise, with the speed of Shang Tang Lotus, how can the former assets come out more than half?
Chapter 379 Industry